ComiComi is a direct-to-consumer brand focused on rugs designed for everyday life: soft underfoot, easy to maintain and warm enough to give a room a finished look.
Range: rugs and decorative textiles for living rooms, bedrooms, family spaces and outdoor or patio areas.
What sets it apart: comfortable, versatile designs that suit busy households, pets and children.
For whom: home owners who want style without fuss.
How it sells: through its own site and an Amazon storefront.